TARA RIVAS x Dress Code Showcase
Leading up to the One New Era X, NYE, Vision 2020 experience, a gathering took place involving a large mix of talented artists. Part of the New Years Eve, Cali Vibes marketing campaign included a dress code showcase, presented by TARA RIVAS, RISE Kombucha & Pi Co. Hamilton. 🌅✨
This was a perfect opportunity to invite some of the NYE performers & featured guests to a creative shoot with multiple photographers and videographers, 2 weeks prior to the main event!
This showed to power of creating a playful day with an intention around creativity, and the benefit of all parties involved. We shared multiple albums of content & everyone cross tagged & promoted each other during this innovative hangout/photoshoot.
Special thanks to our content creators 📸
@anthonydidomenico @ethanhshaw @hoff_steady @kunehua
Models & Performers 🧁
@thelittleyogini @joannabisxo @bodhisunn @anthonydidomenico @katiedelasol @soundofsyrus @megggiudice @junglemansam @mattmarchese16 @jillianwisborg @dirtyhippiemusic @puravidadream @abbyj.hall @evabaileyart @hoff_steady @emilpasini @lovingyoulouder
We were all really pleased with the final captures!
Check out some of the album 😊👇🏽