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TARA RIVAS x Dress Code Showcase




Leading up to the One New Era X, NYE, Vision 2020 experience, a gathering took place involving a large mix of talented artists. Part of the New Years Eve, Cali Vibes marketing campaign included a dress code showcase, presented by TARA RIVAS, RISE Kombucha & Pi Co. Hamilton. 🌅✨


This was a perfect opportunity to invite some of the NYE performers & featured guests to a creative shoot with multiple photographers and videographers, 2 weeks prior to the main event!


This showed to power of creating a playful day with an intention around creativity, and the benefit of all parties involved. We shared multiple albums of content & everyone cross tagged & promoted each other during this innovative hangout/photoshoot.


Special thanks to our content creators 📸

@anthonydidomenico @ethanhshaw @hoff_steady @kunehua


Models & Performers 🧁

@thelittleyogini @joannabisxo @bodhisunn @anthonydidomenico @katiedelasol @soundofsyrus @megggiudice @junglemansam @mattmarchese16 @jillianwisborg @dirtyhippiemusic @puravidadream @abbyj.hall @evabaileyart @hoff_steady @emilpasini @lovingyoulouder


We were all really pleased with the final captures!

Check out some of the album 😊👇🏽




- ONEx

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